After ditching the security of full-time employment, I found an empowering freedom in becoming self-reliant and supported by community. I love to write about how I go building, optimising and automating new online businesses for divergent brands.
Aug 28, 2026
•
3 min read
Matching tasks to daily energy levels beats fighting an unrealistic schedule every time.
Aug 21, 2026
What happened when I handed reel psychology to an AI.
Aug 14, 2026
Advanced sign ups, skipped events, recordings watched at 1.5x speed. Sound familiar?
Aug 7, 2026
4 min read
When AI comes asking for your work, here's what to keep back.
Jul 24, 2026
Lower friction - higher success
Jul 17, 2026
So I started asking questions instead.
Jul 10, 2026
Can this simple question change how we look at major business decisions?
Weekly Wind Down
Jul 3, 2026
Everyone’s reaching for more features. The room opted for less.
Jun 26, 2026
Capacity, career forks, and what a coin flip has to do with any of it.